What they don't tell you in the creative brief and everything that actually matters. Twenty years of productions.
A weekly newsletter that dives into the different aspects and challenges of running a production company.
Drops every Taco-Tuesday morning.
#2 Beyond the Brief: Why the People in Front of the Camera Trust Us
The most challenging interview I’ve ever done didn’t start with a camera.
It started with me talking too much.
#1 Beyond the Brief: Full Access
The Access Problem
Most production companies can show up and make something look good.
Getting a brand inside the real version of their customer's world, that's a different problem entirely.